Not having a mobile optimised experience for your customers today is simply not an option.
Why? Because customers are on their mobile phones 24/7 and it is critical a business is able to connect with them there or risk losing business to their competition. Go Mobile or Go Home!!
Mobile phones, tablets and other devices have changed the way we access information for every type of business you can imagine — and in a very short time period! Mobile has taken over everything.
Data shows that nearly 62% of the world population own a mobile phone. Compared to local business and marketing strategies, there is no denying that the potential clientele base of mobile, far exceeds that of any other area or industry. Business Owners should take this information as a core indicator of where their business should be grounded.
1. Mobile apps are always within reach
People spend nearly 37.5 hours per month on their phones now. By having an app, you are literally putting your business’s services in their hands. Where the normal person does not carry a computer everywhere, they go, about half of the public does carry a smartphone around. Availability and accessibility are crucial parts of building up your business.
2. Build your brand with mobile
Last year, Google implemented a mobile friendly algorithm into their SEO that benefits mobile websites more than desktop only sites. If you’re building a website, having a mobile site is a MUST. Start where the market is dominant.
Mobile media, builds your brand not only by providing you with great SEOs (Search Engine Optimisation) and SERPs (Search Engine Results Page) when coupled with a webpage and mobile app, but also because mobile apps are easily shared.
To explain, if you have a mobile app that is downloaded onto a phone or offered on Instagram and a person likes that app (Person A) then they are more likely to share that app with someone else (Person B) or to post that app to their social media (infinite market possibilities).
3. Should you abandon it all?
A Mobile app is not a magic pill. You need to conduct regular business and marketing strategies in order to be successful. Social media integration, Search Engine Marketing and other forms of brand promotion, may be needed to complement it. The market does show, however, that 46% of mobile users cannot live without their device and that 86% of all people shop through a mobile app.
The same concepts for business can be applied here, start with a mobile app, collect data, revise, redevelop and update, the only difference is that mobile apps are proven to be effective while traditional business marketing is diminishing.
Should you build your business around a mobile app? The real question is: what are you waiting for?
So many small businesses or start-ups are making the mistake of not tapping into this market, mistakenly thinking it’s too expensive, or too complicated.
It’s not – mobile apps are shockingly affordable these days. There’s nothing stopping your SMB from reaching for the stars in the mobile industry. We, Supreme Supports are totally capable of making mobile apps for small businesses.
Yes, we can also do it.
Recently a start-up company based in Sydney, Australia started its online home delivery business. It was up to us to develop their mobile app for both Android and iOS platforms. And we successfully made their app on both platforms. ‘Cravers Australia‘ is what the delivery app called. They deliver only homemade fresh foods to the people who need food on the go.
It is a unique yet revolutionary idea to deliver foods that are totally homemade and fresh. If you are a start-up or a small business, you are welcome to contact us and talk about your requirements regarding your mobile app. We’ll make the app for you at an affordable price and within the shortest time. So that you and your business can grow more quickly.