Why Your Company Should Have a Website?

You might think you may run your business without a proper website and website development. Like many business owners, doing business phenomenally well without a website, you may also believe that there is no point in having a website for your business, and your business cannot benefit from it. Actually, this is a misconception.

In this era of internet and e-Commerce, almost 80% of consumers depend on the internet to find products and services they need. To get in touch with a profound and experienced Website Development Company is just a ONE-CLICK-AWAY these days! In this scenario, if your company does not have a website of its own, probably your competitors may snatch your esteemed customers away. Therefore, it is very important for your company to have a professional website, no matter what kind or size your business is! Many market studies show that most of the customers today learn about the product and services they need by searching online. Customers will be searching for their requirements on the search engine and will probably prefer the companies that appear in the search results. If your company does not have a web presence, there is no chance for it to be picked up by the customer, even if it features the best product lineup. In short, a website will improve the company’s visibility and credibility to a great extent.

A nicely designed website can be considered as an online brochure and it is the best way to highlight your product range. You can include as much products as you wish and it can display many more items than your showroom can hold. You can include descriptions, photos and other vital information about the product in your websites. It will update your customers with all the information about your products and services in a quick and effective way. You can change the product portfolio at any instant you wish, making it more economical and convenient compared to print materials. You can inform the customers about the new arrivals and introduce your new products, special offers and new services to them at the instant they are announced.

Your website will be available to your customers round the clock and they can review your products in the convenience of their home at any time they wish. In this fast-paced lifestyle, this is a great selling point while making a purchase decision and it will keep your business going on even if you are closed for the day. With your e-commerce website, the business is no more restricted to limited locations as it offers you a wider market to introduce and sell your products, even it allows you to offer your products and services globally. Your website has no limitations of the showroom, where you can serve only a few customers at a time; it can handle any number of customers simultaneously.

In this century, no matter whether you sell any products or services online or not, it is highly important to have a professional website and corporate presence on the internet for the success of your business. 

A well-designed corporate website is sure to increase the brand image and loyalty in customers. Your website is the window through which the customers see your company, so it should be providing prospects with some compelling reasons for the customers to do business with you. A good website is sure to direct the visitors down the sales funnel and make them buy or contact you.

If you are a residence of Penrith, Sydney and you have a business of your own, then why don’t you prepare yourself to launch a new website? Isn’t it a bad reputation of your business for not having a complete website? Maybe you think it is very costly to create a website or you’re thinking that you need to be an expert developer to create one! No worries! It is not costly at all and you don’t need to be a developer to have a website for your business.

Here is the Clutch review of a reputed yet affordable Website Development Company based in Penrith, Sydney,

Magento or Shopify? Which is the right one for you?

E-commerce business owners need to create, manage, and maintain an online store. And it is the most important part of their e-commerce business. It is a critical issue for either be successful or failure in the online business. It becomes more critical for a small business that has a little resource and low budget. There are many E-commerce platforms out there but the most popular right now are Magento and Shopify. Shopify is the king of ‘Self-hosted – all in one’ platform and on the other hand, Magento is the long-time ruling king of ‘Larger and complex’ E-commerce platform (Open-Source).

Some days ago we covered another face-to-face battle between another two big players, WooCommerce vs Prestashop. So this time we arranged another battle between Magento and Shopify and find out which will be the perfect platform for your E-commerce site. If you are planning to create your online store or migrate your existing store to another, then you must have to keep in mind that, Shopify and Magento are one of the most widely used online shopping platforms in this world.

Some days ago we covered another face-to-face battle between another two big players, WooCommerce vs Prestashop. So this time we arranged another battle between Magento and Shopify and find out which will be the perfect platform for your E-commerce site. If you are planning to create your online store or migrate your existing store to another, then you must have to keep in mind that, Shopify and Magento are one of the most widely used online shopping platforms in this world.

Before we jump into the post, let's check below how these two platforms differ before making an ultimate decision.
  • Shopify is a fully commercial product where you’ll need to pay money for. But on the other hand, Magento is fully free, open-source software.
  • The Shopify platform comes with a self-hosting solution. While Magento requires your own hosting, installation, setup, and configuration before you can actually start your own store. All these processes require a medium to a high level of web development knowledge and programming skills.
  • Shopify is for them who don’t know or have a basic level of knowledge in web development. It is for beginners. A simple interface with drag-drop functionality. On the other hand, Magento is full of opportunities and unlimited featured platform. So it is more suitable for the advanced developer. If you an online business owner who doesn’t know anything about development or programming, then you definitely have to hire a Magento web developer for your Magento store.

Magento or Shopify: Feature Comparison

The basic online store functionality

Both Shopify and Magento offer a pretty much simplistic and basic functionality. But in comparison with Magento, Shopify is fairly easy to set up, use, and maintain. All the basic features like shopping carts, checkout modules, collections, and product pages are available in both of them. The main difference is, Magento has more integrated and advanced features built-in. In Shopify, you will have to add a certain app for certain functionality.

Product Management

Both Shopify (all plans) and Magento offer an unlimited number of product insertion options. You can easily add product and categorize easily on both of them. But here Shopify gets a thumbs up in one section, you can directly integrate to dropshipping inventory apps like Oberlo. An important note should be taken for Magento. As Magento is hosted by your self bought server, adding too many products may slow down your website loading speed. And it is BAD actually. This circumstance will not bother you and your website speed if you opt with Shopify. But as a Magento user, if your Host (server) performance (basically lots of space) is good enough, then this will not be an issue.

Calculation of shipping charges

Both platforms offer a flexible and powerful option for calculating the shipping charges. And this option is the fundamental of every e-commerce platform. Shopify also offers integrated dropshipping tools and more exact shipping calculators.

Magento E-Commerce

Payment gateway options

Here Shopify clearly gets ahead of Magento. Magento or Shopify comparison destroy here! Shopify has over 70 payment gateway while Magento has a far fewer number of gateway options. Though more gateways can be added through third-party add-ons. But you’ll have to know some coding experience and knowledge to add this. If you use Shopify, then all the payment gateways are already added built-in. But if in an instant, you need to add another gateway outside of those 70 gateways, you’ll have to pay first to buy that third party gateway. But for Magento, adding any third party gateway is fully free.

Themes and Templates

Magento and Shopify, they all offer a fair amount of free themes and templates collection. But compared to Magento, Shopify has less amount of free themes. As Magento is an open-source platform, they have an extremely large amount of themes and templates. Both Magento and Shopify offers free/paid themes. Shopify paid themes to start from whooping $80 where Magento paid themes to start from just $1!

» Try Shopify «

Shopify Theme

Apps and Ad-ons

Shopify has well over 100 apps ready to customize your online store. These apps enhance functionality and increase productivity in various ways. And the Shopify App store is constantly growing bigger and bigger. Shopify strictly maintains and control the app store so that their customers don’t buy and install any spam or harmful app and damage their site.

Whereas Magento is a home of nearly 5000+ apps and add-ons roaring around their app store. This is because Magento is based on an open-source platform and developers are very dedicated to offer just perfect apps. Apps and Add-ons for Magento offer both free and paid option.

» Try Magento «

Language capabilities

Shopify does offer full multi-lingual support by default. You have to buy third-party apps to support multi-lingual feature. Alternately, you have to custom code the Shopify theme to get multi-lingual support. For this capability, you need to hire a Shopify developer. On the other hand, Magento gets the advantage with more built-in multi-lingual support.

SEO capabilities

Magento and Shopify both offer extensive SEO capabilities so that it can drive your site more organic traffic to your store via search engines, scoring almost neck-to-neck on powerful SEO features and benefits. If you believe that you can do the SEO for yourself, then you can easily do the basic SEO by using their add-ons. And if you are not that guy, you need to hire an SEO expert to bring high volume organic traffic towards your site.

Magento or Shopify: The cost

Setup cost

Shopify doesn’t cost you a penny upon setup. Even they offer a 15-day free trial so that you can test and judge Shopify whether or not you are good with it. For this period, it will host your entire website. For Magento, it is completely free for a lifetime. No charge at all. But in order to setup Magento as your online platform, you need to pay for the hosting.

Monthly fees

The monthly plan is only applicable for Shopify as Magento doesn’t charge for its platform.

  1. Lite Plan: $9
  2. Basic Shopify Plan: $29
  3. Shopify Plan: $79
  4. Advanced Shopify Plan: $299

In case you want to see some real examples of Magento vs Shopify online shops in action, here are some fantastic Shopify stores and some Magento website examples. Now after reading the article what do you think? Will you go to Magento or Shopify?

If someone has an intension or interest to have lots of custom options or features or manage a very large number of products, then my suggestion is to go with Magento. And if you don’t want to have such complications or go with the default feature, then Shopify would be my go. From my point of view, if you really want to grow your business or make it larger, then Magento is the best one. But remember, Magento maintenance requires expert Magento developers.